Ashleigh Sykes, Author at AADA

Used Car Market Rebounds Strongly in July

Posted on 10th August, 202610th August, 2026 by Ashleigh Sykes

Key Headlines

National sales rose 11.8% in July to 240,311 units, recovering from a June dip caused almost entirely by dealer demonstrator clearance ahead of the financial year end.
Dealer used volume grew a healthy 9.1% in July. Private seller volume grew 26.2%, roughly three times faster. Dealer share of the near-new used market slipped from 71.8% to 70.1% in a month.
Dealers are taking around 22 more days than private sellers to sell equivalent 1 to 5-year-old vehicles, despite discounting less frequently and less deeply.

Market Snapshot and the EOFY Demo Effect

Australia’s used vehicle market rebounded strongly in July after a softer June, with national sales rising to 240,311 vehicles.

New data from the Australian Automotive Dealer Association (AADA) and AutoGrab shows the June decline was largely the result of end-of-financial-year demonstrator clearance activity rather than weaker underlying demand.

June’s 2.9% sales dip was not a demand story. It was a dealer demonstrator stock effect: dealers clear demo fleets ahead of the June 30 financial year end. Demo sales spiked from 17,547 in May to 22,427 in June, then collapsed to 11,418 in July, a fall of 49%. Genuine dealer used stock, excluding demo, held broadly flat through the demo spike (82,839 in May, 82,360 in June) before growing 9.1% in July to 89,857.

Dealers Selling More but Losing Market Share

While dealers increased used vehicle sales during July, private sellers grew at almost three times the rate.

Dealer used vehicle sales increased 9.1 per cent compared with June, while private seller sales rose 26.2 per cent.

Private sellers recorded stronger growth than dealers across every vehicle age category, despite dealers continuing to dominate the near-new segment.

The two channels remain structurally different businesses: 42% of dealer volume in July was 0-4 years old versus 10% for private sellers, while 61% of private volume was 11 years or older versus 24% for dealer.

General Market Statistics

240,311 vehicles sold in July, an 11.8% increase on June.
437,855 vehicles listed for sale in July, a 13% increase month on month.
Dealers accounted for 42.1% of the sales for the month.
Average days to sell jumped out to 52.1 for July, the highest point for the year.
Dealers achieved broadly the same retained values as private sellers while discounting less frequently and less deeply

Reaction

“The July rebound shows the June decline was largely a seasonal effect driven by end-of-financial-year demonstrator clearances rather than any softening in underlying demand,” said AADA CEO James Voortman.

“It’s encouraging to see dealers increase used vehicle sales during July. However, private sellers grew at a much faster rate, highlighting the competitive conditions across the used vehicle market.”

“The data also shows dealers are continuing to achieve similar retained values to private sellers while discounting less often. That suggests slower stock turnover is being influenced by broader market dynamics rather than pricing alone,” he said.

“Supply grew a little faster than demand in July. There were 437,855 vehicles advertised for sale, up 13 per cent on June, against 240,311 sold, up 11.8 per cent. The average vehicle took 52.1 days to sell, the longest of the year so far. A market can be busy and slow at the same time, and in July it was both,” said AutoGrab Chief Commercial Officer Saxon Odgers.

“The private channel is the larger half of this market. Dealers accounted for 42.1 per cent of July sales; private sellers moved 139,036 vehicles, close to 58 per cent of the total. Private sellers have held the larger share in each of the past three months, and that share widened again in July.”

“The days-to-sell gap barely moved across the quarter. Dealers took around 22 more days than private sellers to sell equivalent one to five-year-old stock in May, again in June and again in July. The consistency is the finding here, not the size of the gap. Three months at the same spread is a settled pattern rather than a one-month result,” he said.

July 2026 New Vehicle Sales

Posted on 5th August, 202610th August, 2026 by Ashleigh Sykes

Australia’s new vehicle market recorded its strongest July on record, with 108,577 vehicles sold in July, up 4.2 per cent compared with the same month last year. The result follows a record June and brings total new vehicle sales for the year to more than 740,000 units.

The market continued to see strong demand for electrified vehicles, with battery electric vehicles accounting for 21.7 per cent of total sales in July. Hybrid and plug-in hybrid sales also remained strong, meaning electrified vehicles collectively represented almost half of the market during the month.

Toyota remained Australia’s best-selling brand in July with 20,409 sales, while BYD recorded 7,857 sales to retain second position. Chinese brands continued to make gains, with Chery, MG, Geely, Omoda Jaecoo and Zeekr all recording significant year-on-year growth.

SUVs continued to dominate the market, accounting for 66.7 per cent of July sales. The Toyota RAV4 was the best-selling vehicle for the month with 5,564 sales, followed by the Toyota HiLux with 4,721 and Ford Ranger with 4,042. Medium SUVs were the strongest-growing major segment, with sales up 29.4 per cent year-on-year.

*The AADA has reviewed July VFACTS and EVC data, ranking vehicles by volume, and continues to analyse new vehicle sales by state, fuel type and market segments to monitor trends shaping the Australian market.

Australian’s Turn to EVs to Cut Costs

Posted on 29th July, 202628th July, 2026 by Ashleigh Sykes

New AADA research finds cheaper running costs have overtaken environmental concerns as the number one reason Australians would consider an electric vehicle, as Chinese brands continue to gain a larger market share.

Australians are increasingly viewing electric vehicles as a way to save money rather than save the planet, according to new research released by the Australian Automotive Dealer Association (AADA).

AADA’s latest national consumer research has found that cheaper running and recharging costs are now the leading reason Australians would consider purchasing an electric vehicle (EV), overtaking environmental benefits from January this year and for the first time since the AADA began tracking consumer sentiment more than four years ago.

AADA CEO James Voortman will present the new research findings to more than 900 dealers and automotive stakeholders at the AADA Convention & Expo in Sydney today.

“This is one of the most significant shifts we have seen since AADA began tracking EV sentiment,” Mr. Voortman said. “For years, Australians considered EVs primarily for their environmental benefits. Today, the biggest attraction is their lower running and recharging costs compared with petrol or diesel vehicles.”

The research found that 45 per cent of prospective EV buyers nominate lower running and charging costs as a reason for considering an EV, making it the most important driver of future EV interest. At the same time, environmental motivations have continued to decline significantly.

“The conflict in Iran and renewed concerns around global energy markets have focused attention on fuel affordability and fuel security,” Mr. Voortman said. “Australians are increasingly viewing EVs through a practical financial lens rather than an environmental one.”

The study found that 55 per cent of Australians agree rising petrol and diesel prices make EVs more attractive, while EV consideration increased to 41 per cent of Australian drivers.

Australia’s automotive market is also undergoing unprecedented change. Australia is expected to have 67 vehicle brands competing in the market in 2026, rising to 75 brands by 2031 as manufacturers compete for a share of the growing EV market.

“The June new vehicle sales results show the transition is occurring more quickly than previously forecast, particularly for Chinese manufacturers,” Mr. Voortman said. “Based on recent sales trends, the AADA expects China to account for an even larger share of Australia’s new car market, reaching around 58 per cent by 2035, thereby exceeding previous estimates.”

“The Australian automotive market is undergoing the most significant transformation in its history,” Mr. Voortman said. “Consumer preferences are changing, technology is evolving, and new brands are entering the market at an extraordinary rate. More than 900 industry leaders will gather at the AADA Convention & Expo this week to discuss these trends and what they mean for dealers, manufacturers and consumers.”

“As this transformation accelerates, the Albanese Government must ensure the regulatory framework keeps pace. That means delivering stronger franchising protections for Australian new car dealers and modernising Australian consumer laws to ensure drivers remain protected as new brands enter the market. The pace of change is accelerating, and the policy settings that underpin consumer confidence, dealer investment and long-term market sustainability must evolve just as quickly.”

AADA Calls for Merger Regime Exemption

Posted on 27th July, 202628th July, 2026 by Ashleigh Sykes

The Australian Automotive Dealer Association (AADA) is calling on Treasury to exempt family-owned and small to medium-sized franchised new car dealership transactions from Australia’s new mandatory merger notification regime following the release of an independent report prepared by BDO Australia.

The report demonstrates that the current turnover thresholds unintentionally capture family-owned, regional and small to medium-sized dealership transactions, not because those acquisitions create market power, but because dealerships are high turnover, low-margin businesses that exceed the notification thresholds despite posing no meaningful competition risks.

AADA CEO James Voortman said the findings highlighted a significant unintended consequence of the new framework.

“This report confirms what AADA has been saying since the merger reforms were announced, that franchised new car dealerships are not the type of businesses these laws were designed to target. Unlike other industries, dealership competition is already heavily shaped by manufacturers through franchise agreements, dealer network planning and ownership limits.”

“Dealership acquisitions are typically driven by owner retirement, succession planning, increasing compliance costs, margin pressure and the need to achieve scale. They are not about accumulating market power or reducing consumer choice.”

Mr. Voortman said the timing of the reforms could not be worse for dealers already navigating unprecedented change across the industry.

“Dealers are investing heavily to meet manufacturer requirements, manage the transition to EVs and adapt to the impacts of the New Vehicle Efficiency Standard, all while facing rising costs and intense competition.”

The report identifies the Federal Government’s New Vehicle Efficiency Standard, rising compliance obligations and increasing capital investment requirements as key factors driving dealership succession and consolidation activity across the sector.

The AADA is urging Treasury to introduce either a specific exemption for franchised dealership transactions or a low-cost, expedited approval pathway that recognises the unique characteristics of the franchised automotive retail sector.

“Dealers are under pressure from the NVES, rising compliance costs, major facility investment requirements and shrinking margins,” Mr Voortman said.

“When a dealer sells, it’s typically about succession, viability and business continuity, not market power.”

“As part of the upcoming review of the merger laws, the Government should introduce an exemption for smaller franchised dealership transactions that pose no realistic competition concerns.”

“Dealers are already grappling with the impacts of the NVES, growing compliance burdens and significant investment requirements. The merger regime should not create another barrier to business succession, regional investment and dealership viability.”

Review Finds Australia’s Consumer Laws Are Failing Car Buyers

Posted on 17th July, 202616th July, 2026 by Ashleigh Sykes

A new independent review commissioned by the Australian Automotive Dealer Association (AADA) has found that Australia’s consumer law framework is failing both car buyers and franchised new car dealers, leading to significant delays, increased costs and poor consumer outcomes.

The report, prepared by Emeritus Professor Jenny Buchan, concludes that key shortcomings in the Australian Consumer Law (ACL) are contributing to lengthy delays in resolving vehicle fault claims. The review found consumers can face delays of six to eight weeks in claim resolution, while state and territory tribunal hearings can take between 12 and 18 months. The report also highlights concerns that some manufacturers are denying reimbursement claims and failing to engage effectively in dispute resolution processes.

A 2017 ACCC market study concluded that manufacturers needed to overhaul the way they were handling consumer guarantee claims and review their commercial arrangements with dealers. This latest review finds those issues have deteriorated further. Its findings come at a critical time, as Australia’s automotive market undergoes unprecedented change, with industry forecasts indicating the number of vehicle brands operating in Australia will reach 75 within five years, a 92 per cent increase over the past decade.

“This review clearly shows that Australia’s consumer laws are not delivering the outcomes that consumers and new car dealers deserve,” James Voortman, CEO of AADA said.

“The evidence presented in this report indicates that some international manufacturers are either failing to engage with, or are not adequately responding to, Australia’s consumer law processes.”

“Ambiguous definitions and unclear procedures are creating unnecessary costs for businesses, placing additional pressure on tribunals and, most importantly, leaving motorists without access to their vehicle for extended periods.”

In response to the review, the AADA is calling on the Federal Government to introduce mandatory and earlier manufacturer participation in vehicle-related consumer claims, undertake a targeted review of key legislative definitions, and conduct a broader assessment of how the ACL operates in the new vehicle market.

“For most Australians, purchasing a car is the second-largest financial commitment they will make. Consumers have every right to expect a fair, timely and efficient process when faults arise,” Mr. Voortman said.

“Multinational manufacturers must take greater responsibility for the products they import in Australia and be active participants in resolving consumer disputes.”

Key Findings of the Review

Delays of six to eight weeks in processing consumer defect claims.
Tribunal hearings can take between 12 and 18 months to resolve disputes.
Inconsistent manufacturer engagement in consumer law processes.
Unclear legislative definitions creating inefficiencies and increased costs.
Growing market complexity as the number of vehicle brands in Australia continues to expand.

Electrified Vehicles Buck the Trend as Used Car Sales Fall

Posted on 8th July, 20267th July, 2026 by Ashleigh Sykes

Key Headlines

Australia’s used vehicle market recorded 1.3 million sales in the first half of 2026, down 6.6 per cent compared with the first half of 2025.
Year-on-year sales declines widened over the half, with June recording the largest decline of the year to date with sales falling 16.2 per cent compared to June 2025.
Used electric vehicles and plug-in hybrids bucked the broader trend, with EV sales up 54.6 per cent and PHEV sales up 468.4 per cent year-on-year.
The rate of discounting held broadly flat through Q1, then rose from April.
Every State and Territory sold fewer used vehicles in the first half of 2026 than in the equivalent period in 2025. The sales decline was concentrated in passenger cars, with SUVs and Utes recording smaller falls.

1. Market Snapshot

Australia’s used vehicle market softened through the first half of 2026 as buyers were presented with greater choice and increasing negotiating power.
New data from the Australian Automotive Dealer Association (AADA) and AutoGrab shows 1,300,018 used vehicles were sold nationally during the first six months of the year, down 6.6 per cent compared with the same period in 2025.

While overall sales declined, supply continued to build throughout the half, resulting in slower selling times and increased discounting as sellers competed for buyers.
The year-on-year rate of decline widened over the half rather than holding steady. January was still growing year-on-year. By June, sales were down 16.2 per cent on the same month in 2025, the largest monthly decline of the half.

2. Greater Competition Drives Discounting

The balance between supply and demand shifted noticeably during the first half of the year, with listed stock increasing while sales softened.

By June, more than half of all one to five-year-old used vehicles sold had their asking price reduced before sale, while the average discount widened to 3.7 per cent, the largest discount recorded this year.

Petrol and diesel vehicles experienced the greatest increase in discounting, while hybrids remained the most pricing-resilient fuel type throughout the first half.

3. Electrified Vehicles Continue to Gain Momentum

While the broader used vehicle market slowed, demand for electrified vehicles continued to strengthen with EV, PHEV and hybrid sales combining for 7.1 per cent of the market.

Used EV sales increased 54.6 per cent year-on-year during the first half, while PHEV sales rose 468.4 per cent from a relatively small base.

EVs also sold significantly faster as the year progressed, with average days to sell falling from more than 60 days in January to fewer than 40 days by June.

4. Reaction

“The used vehicle market has become increasingly competitive during the first half of 2026. Buyers have more choice than they’ve had for some time, and dealers are responding to that environment through more competitive pricing and discounting,” said AADA CEO James Voortman.

“While overall sales have softened compared with last year, it’s encouraging to see continued growth in used electric vehicles and plug-in hybrids as more Australians consider lower-emission vehicles in the second-hand market,” said Mr Voortman.

“Year-on-year sales declines widened over the half, with June recording the largest decline of the year to date. Every State and Territory sold fewer used vehicles in the half of 2026 than in the equivalent period in 2025. And the sales decline was concentrated in passenger cars, with SUVs and Utes recording smaller falls,” said AutoGrab Chief Commercial Officer Saxon Odgers.

“By June, more than half of all one-to-five-year-old vehicles were selling below their asking price, and the average discount had widened to 3.7 per cent. In that environment, accurate and current pricing is the difference between a car that sells and one that sits. Petrol and diesel are carrying most of the pressure, while hybrids have held their value best.”

“Electrified vehicles are the clear exception. Used EV sales rose 54.6 per cent and sold faster as the year progressed, with average days to sell falling from over 60 in January to under 40 by June. The volume growth is now well established in the Australian market,” said Mr Odgers.

June 2026 New Vehicle Sales

Posted on 3rd July, 20268th July, 2026 by Ashleigh Sykes

New vehicle sales in Australia totalled 140,058 units in June, up 9.88 per cent compared to the same month last year. Year-to-date sales increased by 1.19 per cent to 631,583 units.

The Australian new vehicle market recorded its strongest June on record, with many brands pushing significant volumes into the market during what is traditionally the busiest trading month of the year. Competition appeared strong across the industry as manufacturers sought to capitalise on end-of-financial-year demand.

Battery electric vehicles recorded a strong month in June, overtaking hybrids and diesel to become the second most popular drive train behind petrol vehicles for the month. Toyota retained its position as market leader with 95,141 sales year to date, while BYD strengthened its hold on second place, ahead of Ford, Kia and Mazda.

SUVs remain the dominant vehicle type, representing 64 per cent of all new vehicle sales year to date. New South Wales recorded the highest sales volume in June with 42,830 vehicles sold, followed by Victoria (37,306 units) and Queensland (31,185 units).

*The AADA has reviewed year-to-date VFACTS and EVC data, ranking vehicles by volume, and continues to analyse new vehicle sales by state, fuel type and market segments to monitor trends shaping the Australian market.

AADA Webinar: Lubricant Supply Outlook

Posted on 26th June, 202625th June, 2026 by Ashleigh Sykes

Join the AADA and experts from the Australian Lubricant Association (ALA) at a dealer only webinar to hear how the current global events affecting the supply of oil and fuel to Australia may affect you, your dealership service department and your customers. The ALA will provide a practical briefing on what dealers can expect in the months ahead with regards to supply and strategy.

Date: Thursday 9 July 2026

Time: 2:00pm – 2:45pm AEST

Presented by: Michael McKenna and Brian Savage from AADA, Joachim Sawkins, Jeremy van Kruining and Kyle Bender from the ALA.

Whether you are a service manager, dealer principal or manage a dealership group, this session will provide valuable insights to help your business prepare and respond effectively.

Webinars are open to all AADA dealer members and corporate members, so secure your spot today!

May 2026 New Vehicle Sales

Posted on 3rd June, 20268th July, 2026 by Ashleigh Sykes

New vehicle sales in Australia totalled 106,887 units in May, down 2.32 per cent compared to the same month last year. Year-to-date sales declined by 1.04 per cent to 491,525 units.

Electrified vehicles continued to gain momentum throughout May, accounting for 46 per cent of all new vehicle sales. Battery electric vehicles reached a record 20 per cent market share for the month, with the Tesla Model Y becoming the first EV to top Australia’s monthly sales charts, recording 5,606 deliveries ahead of the Ford Ranger and Toyota HiLux.

Toyota retained its position as the market leader year to date with 76,017 sales, while Kia and BYD occupied second and third respectively. SUVs remained the dominant vehicle type, accounting for 63 per cent of total sales. Across the states and territories, New South Wales recorded the highest sales volume in May with 33,465 units sold, followed by Victoria (29,382 units) and Queensland (22,182 units).

2026-27 Federal Budget

Posted on 12th May, 202612th May, 2026 by Ashleigh Sykes

The Australian Automotive Dealer Association (AADA) says the 2026-27 Federal Budget comes at a time of heightened global economic uncertainty, ongoing cost of living pressures and a rapidly changing automotive market.

With more than 3,900 new car dealerships employing over 64,000 Australians nationwide, the AADA said this year’s Federal Budget will play an important role in supporting confidence and investment in Australia’s new car market.

While the Budget took a measured and fiscally restrained approach, the AADA commends the continued support of Australian dealers. The AADA is pleased the government has adopted the recommendations from our 2026-27 Pre-Budget Submission to expand the scope of the DRIVEN program in order to better meet industry needs.

The AADA also welcomes the extension of the DRIVEN program by an additional year out to 2029, with AADA CEO James Voortman stating that “this extension recognises the critical role dealers play as the consumer touchpoint in the EV transition and supports dealers while they continue to invest heavily in facilities, workforce capability and infrastructure”.

The AADA supports the Government’s recently announced changes to the Electric Car Discount, describing the reforms as a sensible adjustment to ensure the policy remains sustainable and accessible to everyday Australians.

Mr Voortman said the changes struck an appropriate balance between supporting EV uptake and maintaining long-term budget sustainability. “As the only demand-side incentive currently available to encourage EV uptake, these changes provide greater certainty for consumers, dealers and the broader automotive sector.”

The AADA recognised the Government’s ongoing commitment to addressing the long-standing power imbalance between dealers and global vehicle manufacturers, through $9 million to support the implementation of unfair trading practices (UTP) and consumer guarantee and supplier indemnification reforms.

“The franchised new car retail sector continues to operate in an increasingly complex environment characterised by margin pressure, rising costs and rapid brand expansion, as such, it is critical the regulatory framework evolves to provide fair protections for local businesses and consumers,” he said.

This is a challenging period for Australian dealers who are managing the impacts of evolving regulatory settings, including the New Vehicle Efficiency Standard (NVES), requiring substantial private investment at a time when business conditions remain challenging and policy settings continue to evolve. The AADA said broader economic conditions, energy policy and confidence to invest in business would remain critical issues for the sector over the next 12 months.