New vehicle sales opened 2026 on a steady footing, with 87,753 vehicles delivered nationwide in January, broadly in line with market performance at the same time last year.
New South Wales recorded the highest volume with 26,557 sales, followed by Victoria (24,401) and Queensland (18,869).
SUVs continue to dominate buyer preferences, accounting for 61 per cent of year-to-date sales. Light commercial vehicles represent 20 per cent of the market, passenger vehicles 16 per cent, and heavy commercials 3 per cent.
Electrified vehicles remain a growing part of the mix. Hybrid models lead the transition with 17 per cent of sales, followed by battery electric vehicles at 8 per cent and plug-in hybrids at 6 per cent, reflecting continued consumer interest in these power trains.
Toyota leads the market year-to-date with 14,310 sales and a 16.31 per cent share, ahead of Mazda (7,692) and Kia (6,600).
At a model level, the Ford Ranger remains Australia’s top-selling vehicle so far this year with 3,403 sales, followed by the Toyota Hilux (2,800) and Mazda CX-5 (2,289). Popular SUVs and utes continue to feature prominently across the top 10.
The AADA has assessed VFACTS and EVC Top 10 Makes and Models year-to-date, ranking them by volume, and continues to analyse new vehicle sales by state, fuel type and market segment to track trends shaping the Australian market.