More Than 2 Million Used Cars Sold in Australia in 2023

The AADA and AutoGrab are pleased to release the first annual Automotive Insights Report (AIR) – Year That Was for 2023.

The data shows that 2,074,535 used cars were sold in Australia in 2023, with strong used car supply aligning with the record year for new vehicle sales.

“This data demonstrates the significance of the used car market in Australia with more than two million used cars sold in 2023. For every new car sold 1.7 used cars were sold, confirming that most Australians are deciding to purchase used cars,” said AADA CEO Mr James Voortman.

“The combined new and used car market saw almost 3.3 million cars sold in 2023 and it is important for industry participants, regulators and policymakers to look at the entire market when making decisions” he said.

“The demand for used cars remained robust in 2023, attributed to our growing population and cost of living pressures reducing buying power,” said AutoGrab Chief Commercial Officer Saxon Odgers.

“The good news for those looking to purchase a used car is that we’ve seen a clear downward price trajectory since March 2023 following a surge of new vehicle supply, with this pattern anticipated to persist through the first half of 2024. This represents a win for consumers who now have a choice when looking to buy their next car as new cars are available for delivery and used cars are more accessible,” said Mr Odgers.

“Congratulations to Toyota for being the top selling used car brand in 2023 and to the Ford Ranger for narrowly beating off the Toyota Hilux to claim the mantle of Australia’s top selling used car for the year,” said Mr Voortman.

“When diving into retained values of vehicles, a topic that interests many consumers and Dealers, we can see that across all age groups, utes and light commercial vehicles held their values above the average. Passenger vehicles across all age groups tracked close to the average, while SUVs were the worst performing vehicle segments in terms of retained value, sitting well below average for all age groups,” he said.

The Automotive Insights Report shows that for 2023:

  • Across Australia 2,013,465 vehicles were listed for sale in 2023 and in that period 2,074,535 were sold.
  • Exceptional demand for used cars, with 34.4 per cent growth since January, hitting its peak in November 2023.
  • Petrol and Diesel Vehicles accounted for more than 96% of used car sales, with Hybrids, (2.7%), EVs (0.7%) and PHEVs (0.1%) growing off a low base.
  • Toyota was the top selling used car brand with 16.6% market share, followed by Mazda (8.2%) and Ford (8%).
  • The Ford Ranger was the top selling vehicle with 65,938 units, pipping the Toyota Hilux (65,852) by only 86 units.
  • Used car prices declined 1 to 1.5% monthly, which was accompanied by a rise in days to sell.

The used EV market saw an almost doubling in supply and sales. However, EVs represent only 0.7% of market share; have below average retained value; and take longer to sell than petrol and diesel cars.

2023 New Car Sales Results Released

VFACTS for December 2023 and the full calendar year were released today by the Federal Chamber of Automotive Industries. It was a record-breaking year for new car deliveries, with 1,216,780 vehicles delivered, beating the previous sales record set in 2017. It represents a 12.5 per cent increase on 2022.

The record VFACTS figure is testament to manufacturers and Dealer’s ability to deliver vehicles to customers from strong order banks, along with demand remaining high for most of the year. With high interest rates and cost of living pressures it is anticipated the record year won’t be repeated in 2024.

Toyota continued to dominate, despite a slight drop in their numbers compared with 2022. They held a 17.7 per cent market share and were the top selling manufacturer for the 21st year in a row with 215,240 cars sold. The top five was rounded out by Mazda (100,008), Ford (87,800), Kia (76,120) and Hyundai (75,183).

Brands that didn’t fare as well include Honda, with the brand posting their lowest sales figures on record for the second year in a row, Mercedes-Benz, whose sales figures decreased by 9.3 per cent, and Suzuki saw a 20.9 per cent decrease for 2023.

SUVs and light commercial vehicles remained extremely popular, accounting for 15 of the top 20 models sold in 2023. They represented just over 78 per cent of vehicles sold for the calendar year.

Battery electric vehicles continued to increase in popularity with 87,217 vehicles sold for the year, representing 7.2 per cent of sales. 16.2 per cent of vehicles sold in 2023 were low emissions vehicles including hybrids, BEVs and PHEVs.