New vehicle sales in October 2025 recorded a 0.69 per cent increase on the same month last year, continuing a trend of steady market performance. 100,658 new vehicles were delivered across the country in October.
Year-to-date, sales reached 1,039,618, up 0.36 per cent on 2024.
Market segment data shows SUVs remain the dominant preference for Australian motorists, representing 60 per cent of total sales year-to-date. Passenger vehicles accounted for 22 per cent, with light commercials at 14 per cent and heavy commercials at 4 per cent.
Electrified vehicle uptake continues to build, supported by growing model availability and consumer interest. Hybrids account for 16 per cent of sales YTD, with 8 per cent battery electric vehicles and 4 per cent plug-in hybrids.
The top-selling brands year-to-date were led by Toyota, retaining strong leadership with 201,535 units and 19.39 per cent market share. The Ford Ranger remains Australia’s highest selling model with 46,452 sales YTD.
The AADA has assessed VFACTs and EVC Top 10 Makes & Models YTD, ranking them by volume. The AADA has also analysed new vehicle sales figures by state for the month of October, as well as fuel types and market segments.