The AADA attended the first Women in Auto Networking Breakfast hosted by St George Bank in Sydney last week. Edwina McCann, Vogue Australia’s editor-in-chief, conducted a panel session with two impressive women in the automotive industry Rebecca Frizelle, Group Operations Manager at James Frizelle’s Automotive Group and Michellene Kable, National Finance & Insurance Operations Manager, Franchised Automotive at AHG.
The panel spoke about the importance of making our industry appealing to women through the images we use to portray it, investing in training and development, making flexible working hours or job sharing available and mentoring programs for women in order to increase participation in the industry.
An important point made by both panel members was the need to ensure gender balance. When increasing participation of women in the automotive industry, we also need a balance of men to ensure we have an effective workforce. Both women in the panel had male mentors and identified the significant role both women and men have played in their careers.
The AADA is working on a diversity strategy which will aim to increase the participation of women in the automotive sector.